Creating competitive advantages with

Wholehearted
Brand Building

Stepworks in 60 seconds

Breathing new life into insurance

YF Life – Brand development

Elevating perceptions of a global financial institution

ICBC (Asia) Private Bank – Brand development

A new era for a beloved Hong Kong icon

HK Tramways – Brand revitalisation

A clinical approach to healthcare identity

Matilda International Hospital – Brand development

Facilitating change for a global leader

Alliance Laundry Systems – Brand revitalisation

OEM manufacturer grows a global brand

Daycraft – Brand development

Hatching a successful tactical campaign

Cyberport – Recruitment campaign

See more of our work

Getting results

Our approach has proven effective at building strong brands.

How we get results

Latest news

Fresh developments in brand building.

11 July 2019

Hotel and hospitality group enlist Hong Kong agency to build their brand strategy, identity and website

21 June 2019

Stepworks refreshes brand with wholehearted identity and website

21 June 2019

Stepworks celebrates 25 years by helping Hope School build a new dormitory

See all news

Dive deeper into brand building

The billion dollar kitchen table

The brand builder’s journey begins here. Are your capabilities and expectations for developing your brand well balanced?

What is your brand?

We address the fundamental question – what is a brand? We discuss branding as an instinct, and why it’s useful to view brand in an evolutionary context.

How can you best use a brand building plan?

Every brand needs a sturdy framework from which it can express itself, justify decisions, and more. Make sure when you have a plan, you know how to navigate it…

More insights

Let’s chat

Ask us how we can add value to your business.

hello@stepworks.co
+852 3678 8700

19/F, LKF 29
29 Wyndham Street
Central, Hong Kong

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