Experience depth and breadth

Working across industries lets us cross-pollinate sectors with new ideas. Here are some of the brands we have worked with.

All

Capability

Sector

Context

Reach

A new era for a beloved Hong Kong icon

HK Tramways – Brand revitalisation

Breathing new life into insurance

YF Life – Brand development

Leading asset manager aligns brand with business

PAG – Brand evolution

Enhancing digital engagement for Swire Pacific

Swire Pacific – Sustainability reports

A clinical approach to healthcare identity

Matilda International Hospital – Brand development

Elevating perceptions of a global financial institution

ICBC (Asia) Private Bank – Brand development

Catalysing a brand in the tech startup sector

Alabaster – Brand development

OEM manufacturer grows a global brand

Daycraft – Brand development

Aligning brand strategy to advance business goals

Motherapp – Brand revitalisation

Judiciary unveils brand to signify institutional independence

Judiciary of the Hong Kong Special Administrative Region of the People’s Republic of China – Brand development

A hospitality brand in Japan turns over a new leaf

Chalet Ivy – Brand development

Manufacturer amplifies success with a revitalised brand

Travalo – Brand revitalisation

Simplifying a complex offering

Matrix Industries – Brand revitalisation

Facilitating change for a global leader

Alliance Laundry Systems – Brand revitalisation

More patients choose this healthcare leader

Matilda International Hospital – Orthopaedics campaign

A brand identity system for a premium hotel

Kerry Hotels – Brand identity system

Branding heritage

HK Tramways – TramOramic Tour brand development

Bioscience pioneer solves business challenge with branding

DiagCor Life Science – Brand revitalisation

Hatching a successful tactical campaign

Cyberport – Recruitment campaign

New brand direction brings success

General air-conditioners – Brand revitalisation

Creatively increasing passenger numbers

HK Tramways – Ding Ding There Soon campaign

Dive deeper into brand building

The billion dollar kitchen table

The brand builder’s journey begins here. Are your capabilities and expectations for developing your brand well balanced?

Believe in your Brand DNA

The brand DNA is central to your brand plan. We reveal a four-step formula to guide your brand’s expression

What you need for a brand model

You’ve got all the pieces. Now put it all together. Find out the most effective way to get your brand model in good shape.

More insights

Let’s chat

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hello@stepworks.co
+852 3678 8700

19/F, LKF 29
29 Wyndham Street
Central, Hong Kong

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