Brand building
glossary

Question

The process of estimating the total financial value of a brand based on various performance metrics. Factors include earnings, market share, and growth potential.

Accepted Answer

The process of estimating the total financial value of a brand based on various performance metrics. Factors include earnings, market share, and growth potential.

Brand building
glossary

brand valuation

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Brand building glossary

brand valuation

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Brand building
glossary