hello@stepworks.co
+852 3678 8700
Or use our enquiry form
19/F, LKF 29
29 Wyndham Street
Central, Hong Kong
The hierarchical breakdown of how an organisation and its individual brands fit together. These are segmented into three types: 1. Branded house (a single brand appears on all products and services). 2. House of brands (sub-brands are presented to target audiences as nominally independent entities. 3. Hybrid (a combination of branded house and house of brands).
hello@stepworks.co
+852 3678 8700
Or use our enquiry form
19/F, LKF 29
29 Wyndham Street
Central, Hong Kong